When did major streaming platforms raise prices?

 title: 'Exhibit 40: ...and c.60% of tracks on Spotify had fewer than 1k streams in 2022'

Major streaming platforms implemented their first comprehensive price increases in the past 18 months, marking the first such changes in over a decade. These increases affected standard subscription plans across major markets, including the US, where prices rose by approximately 10% to $10.99 from $9.99, along with various increases on student and family plans ranging from 7% to 20%[1].

Despite the increases, the subsequent subscription growth and churn rates remained stable, showcasing that music streaming subscriptions still provide compelling value for consumers[1].