Rwanda FinScope Survey 2024
11
EXECUTIVE SUMMARY
The Rwanda FinScope survey is conducted every four years since 2008 fostering public-pri-
vate partnership in the financial sector. The first FinScope demand surveys were driven by
need to generate credible information to guide policy interventions and financial service pro-
viders in their efforts to expand the reach and depth of the Rwandan financial system, while
in 2024, the focus shifted from Financial Inclusion to inclusive finance. “Finance becomes
inclusive from the moment when it enables a given beneficiary, such as a household, a young
entrepreneur, Micro, Small and Medium Entreprises (MSMEs) to access a suite of services and
products, sometimes personalized, which respond to a specific need.”
The Rwanda FinScope 2024 survey offers a comprehensive dataset that captures the evolv-
ing financial landscape influenced by technological innovations, changes in products and
consumer behavior, demographic shifts, policy changes, the entry of new players, and other
external factors. This report stands out as it is the first FinScope Survey conducted post-
COVID-19, providing valuable insights on how the financial sector adapted to the increased
demand for cashless devices and responded to pandemic-related risks. Additionally, it coin-
cides with the conclusion of the National Strategy for Transformation and the Financial Sector
Development Strategic Plan, offering a timely opportunity to monitor progress on key FSDP
III priorities, including financial inclusion, positioning Rwanda as a cashless economy, private
sector financing, and savings mobilization. The survey also addresses topical issues such as
climate and green finance and the role of financial inclusion in helping Rwandans build resil-
ience and align with sustainable development goals and insights are well summarised in this
report.
Levels of financial inclusion
The finscope 2024 survey findings confirm that Rwanda’s financial ecosystem’s interventions
have hugely contributed to deepening financial inclusion over the last four years. The find-
ings revealed that 96% or 7.8million of Rwandan adults are financially included, and the 2024
target of 100% is within reach. Financial inclusion in the baseline survey conducted in 2008
was at only 48% or 1.8 million and formal inclusion at only 21%. The survey notes a significant
decline in the use of only informal mechanisms to 4% or 358,000 people from 16% or 1.1
million people in 2020. The findings also indicate reduced disparities in access to financial
services by gender, which has narrowed over time to 1% in 2024. Likewise, the urban/rural
financial inclusion divide narrowed from 6% in 2020 to 1% in 2024. This enables women
and the rural population to participate more meaningfully in formal economic activities. The
financial system seems conducive to including people living with disabilities, as 93% of dis-
abled individuals were financially included in 2024. When it comes to refugees, it is normal
that many would have no access to banks and other mainstream formal financial services.
This normally creates an enormous hurdle on their way to self-reliance and economic in-
dependence. However, this is not the case in Rwanda, as 36% of refugees have or use bank
accounts, further 62% use other formal (non-bank) mainstream financial products. Overall
the refugee financial inclusion stands at 99%.
Access to a transactional account is a first step towards broader financial inclusion as it allows
people to store money and to send and receive payments. Transactional account uptake
(combined uptake of bank and mobile wallet), increased to 77% (6.2million) in 2024 from 66%
(4.7 million) in 2020. The growth is attributed to the increased ownership of mobile wallet,
whose proportion rose to 77% (6.3 million) in 2024 from 60% (4.2 million) in 2020.
Rwanda FinScope Survey 2024
12
The FinScope 2024 revealed a formal financial services usage gender gap of 9% in transac -
tional accounts with 73% or 3 million of females having transactional accounts versus 82%
or 3.2 million of their male counterparts. Looking at each transactional account, the findings
indicate that the uptake of banking products has remained constant in 2024 (22% in 2020
versus 22% in 2024). In absolute numbers, there has been a slight increase in people with bank
accounts from 1.6 million to 1.8 million. As indicated, this growth shows a slight decline when
taking population growth into account.
The analysis further shows that 9% of adult Rwandans who do not have personal or joint
accounts in their name do use the banking system, down from 14% in 2020. The banking
activities are driven by the uptake of current transactional accounts and usage of digital fi-
nancial channels, such as bank USSD codes and mobile banking have increased in recent
years. Around 55% of the banked population uses their banking account monthly, which has
significantly dropped from 81% since 2020.
There has been an increase in Rwandans using mobile money
1 for financial transactions.
About 86% (6.9 million) of Rwandans own or have used mobile money, while adults with
registered mobile wallet in their names went up from 60% or 4.3 million in 2020 to 77% or 5.8
million in 2024. There has been significant growth in the use of mobile money services since
2020, with increased usage of mobile money on a daily and weekly basis in 2024 (19% and
21%, respectively) compared to 2020 (which recorded 4% daily and 13% weekly), but a decline
for monthly usage. This may be attributed to the role of mobile money in addressing the cash
needs of households and adjustments made as coping mechanism during COVID-19 pan-
demic. Money transfers, airtime purchases, and bill payments are among the services avail-
able to mobile money users. It is encouraging to note that transactions performed via mobile
money go beyond remittances.
For many countries, FinScope provided the first opportunity to measure the number of peo-
ple who were formally served by the financial sector, and the indicators have traditionally
focused on access and uptake, however, the focus is shifting beyond this to measure usage,
quality, and impact. Rwanda started to measure financial health in 2020 and this report re-
flects on milestones and starts to shape the discussions for the next target generation of
financial inclusion in Rwanda.
Turning to monitoring progress on critical priorities
of financial inclusion
Deep dive assessment on uptake and usage of financial services, reveals that 86% or 6.9
million of adult Rwandans had financial product accounts in their names, including mobile
money (77%); SACCO (28%); insurance (27%); pension (25%); bank (22%); and MFI (7%). Less
than a million or 8% of Rwandans do not have formal financial accounts in their name, but
the data shows that they are using and benefiting from the formal financial system, includ-
ing mobile money and banking channels. Indirect access to financial services is important
as it helps consumers (who normally would not qualify or afford to participate) access the
system through financial intermediaries, making channels more readily available for various
purposes. This may provide benefits such as lower costs, reduced risk, and added expertise,
contributing to economic growth and stability.
¹ Mobile Money services are provided by e-Money issuers licensed by the Central bank.
Rwanda FinScope Survey 2024
13
The survey report indicates that Rwanda is making significant progress towards a cashless
economy. The National Payment System Strategy 2018-2024, with strong empirical back -
ing, including a range of literature that documents, and the widespread adoption of Mobile
Financial Services, are driving this movement. The data shows a significant growth in the use
of digital finance services from 30% or 2.1 million) to 73% or 5.9 million) in 2024. Despite this
impressive growth, Rwandans receive their income in cash and prefer to spend in cash on the
following activities: food (88.5%); communication (64.4%); medical expenses (45%); farming
inputs (45%); education (44%) and water & energy bills (34%).
Increasing domestic credit to the private sector is the most fundamental financial sector
target relating to social and economic transformation. Many initiatives in NST1 directly sup-
port this objective, such as SMEs, agriculture, and housing finance, and investment in educa-
tion for personal development. The findings show that the number of individuals with formal
credit has increased from 22% or 1.5 million in 2020 to 24% or 1.8 million in 2024. It is impres-
sive that more than two-thirds of those who borrowed money did so to develop themselves,
and further analysis showed that 42% of the self-employed who had obtained credit, did so
mainly to expand or invest in their businesses, which aligns with NST1 initiatives that seek to
support SMEs and agriculture. However, the data collected on life goals sought by Rwandans
showed that more than 3 million adults (37%) would like to invest or start their businesses (in-
cluding 15% who would like to buy agriculture and business inputs and assets), and a further
33% have housing or land financing needs. Most of these inclusive finance needs are not met;
32% are doing nothing to meet their financial goals, while 31% use non-financial devices to
meet these goals.
The assessment of saving culture reveals an impressive growth in the formal saving mech-
anism. According to the results, overall saving uptake was around 86% or 6 million in 2020,
which slightly decreased in proportion to 85% or 6.9 million in 2024, representing a 13%
change compared to a 14% change in population growth. Proportionally, this reflects a
1%-point drop. This decline is driven by informal savings, while the number of adults with for-
mal saving products grew from 3.8 million or 54% in 2020 to 4.8 million or 59% in 2024, this is
26% change. This change includes innovative savings mobilization schemes such as Ejo-Heza
Program and strengthening existing formal saving mechanisms like Banks, Capital Market and
Pensions. This is a significant achievement, as Rwanda seeks to increase savings as a percent-
age of GDP from 14% to 30% in a bid to transform its economy into an upper-middle-income
country by 2035 and a high-income country by 2050. The number of adults with any retire-
ment savings went up from 7% in 2020 to 25% in 2024.
There has been another surge in the number of Rwandans with personal insurance products,
from 17% or 1.2 million in 2020 to 27% or 2.1 million in 2024. This jump is driven by general
insurance increasing from 4% in 2020 to 10% in 2024, and life insurance which grew from 5%
in 2020 to 10% in 2024. Though recording slightly decline from 4% in 2020 to 3% in 2024,
microinsurance in Rwanda continues to be a golden opportunity, as the income streams of
90% can be characterized as low, unpredictable, and irregular. Yet, financial setbacks are nu-
merous and frequent.
Speaking of numerous and frequent financial setbacks, the FinScope 2024 survey report
looked at restructuring financial services to address climate change related risks and op-
portunities, especially at the household level, as a priority. Unlike previous surveys, the 2024
study included questions on climate-related shocks and their impact on households. The
results indicate that 69% (5.6million) of Rwandans reported experiencing climate change-re-
lated shocks. Rwandans experience mostly weather-related unexpected challenges, such as
Rwanda FinScope Survey 2024
14
floods (56%), drought (25%), and storms (21%). Furthermore, a notable 27% experienced pest
infestation challenges, which may lead to damage to plants in production fields, forests, or
natural habitats, causing substantial damage to productivity, biodiversity, or natural resources.
Of those who experienced climate change-related risks, 53% experienced repeated climate
change-related risks. Despite this, a majority of the respondents did not have a solution to the
climate-related shocks; only 30% (2.45 million) of those who experienced climate change-re-
lated risks have put up measures to mitigate the impact on their finances, highlighting op-
portunities for policy reforms and financial product offerings to assist in coping with these
encounters.
The assessment of Rwandans’ perceptions on the socioeconomic and financial impact of
the COVID-19 pandemic reveals increased vulnerabilities in the livelihoods. Two-thirds of
Rwandans’ livelihoods (i.e., 66% or 5.4 million) were negatively affected by the Covid pan-
demic across livelihoods sources. Just above 2 in 5 or 42% adults indicated that their income
or revenue was reduced, 34% could not operate, and 29% stopped working for some time.
It is accepted that the global COVID-19 health crisis and government responses, such as
lockdowns restricting economic activities, increased the need for contactless financial prod-
ucts and services, accelerating the shift to digital finance in many economies. Rwanda Fin-
Scope 2024 Survey looked at the use of financial products and services during the Covid-19
pandemic and a good story on using the pandemic as a catalyst emerges. Around 1.3 million
(16%) adults started using different financial devices or mechanisms during COVID-19 crises.
Of those who reported having started using financial products and services, 56% of them
started using mobile money during the pandemic. Further 13% or 1.1 million adults used mo-
bile money more frequently because of the situation. However, the behavior of using online
banking platforms or using card tapping did not change much amongst Rwandans.
The survey employed an improved framework of financial health (with the aim to measure
the impact of financial inclusion on Rwandans) constructed from a composite index of four
parameters (sub-indices with equal weighting): ability to manage day-to-day needs, taking
advantage of opportunities, resilience against shocks, and ability to act through having con-
trol over one’s finances. The indices have been grouped into four quartiles, such that the
healthiest individuals (financially healthy) are those with index values ranging from 75 to 100.
The data shows that 10% are financially healthy, 57% are financially coping, 31% are financial-
ly vulnerable and 3% are extremely financially Vulnerable. Overall, the results of the Survey
indicate that the financial health of Rwandans is improving; 10% of adults (about 1.3 million)
who were financially vulnerable in 2020 are now financially stable (coping or financially
healthy). This means that more than two-thirds of adults are in a better situation to balance
their income and expenses, take advantage of economic opportunities, be resilient, and make
sound financial decisions while having control over their financial affairs.
Rwanda FinScope Survey 2024
15
Priority areas
The priorities of financial inclusion in Rwanda continue to ensure that the lives of Rwan-
dans are improved. The following areas could be prioritized to achieve this goal:
In light of the research findings, it is recommended that financial sector in Rwanda consider
adopting and integrating the financial inclusion agenda linked to human development (repre-
sented in SDGs) clustered in Inclusive growth, basic services for low income and vulnerable,
and sustainable future. The following specific recommendations are provided:
•
Supporting initiatives that address real economic needs through better usage of appro-
priate financial services:
»
Identify and facilitate the implementation of financial interventions that will im-
prove the resilience and sustainable livelihoods of the target groups (informal
sector, MSMEs, women and youth).
»
Invest in the programs that are aimed at empowering most underserved catego-
ry including –women, youth, PWDs, refugees, farmers and among others.
•
Map and continue addressing all constraints that are hindering high usage of credit and
other alternative financial instruments in the market. Technology and Data could paly
an important role in unlocking credit to the private sector and at scale.
•
Continuation of expanding roadmaps that will support and improve uptake and use of
financial services for the most vulnerable groups and unserved markets. This includes
expanding the women and youth financial inclusion pillars within the NFIS, through es-
tablishing specific interventions for implementation. Financial service providers should
also continue to find ways of extending the product line to include investment and
insurance in addition to the products individuals use already.
•
Rwanda is on the right track to achieving a cashless society. The growth of DFS indi-
cates that a more digital future is imminent. Initiatives that support digital transactions
or savings in the formal sector must be promoted and incentivized.
»
Create awareness and make the case attractive for the payment of interest on
Mobile Money wallet balances to customers, to test the elasticity of customers
to use interest on savings (via mobile wallets).
»
Continue ensuring customer protection, digital literacy are strengthened through
consumer education.
»
Saving groups remain relevant in Rwanda. Thus, FSP/DFS providers should con-
sider mimicking the value proposition offered by informal savings groups when
designing their products/ services to appeal to many informal product users
through a channel that has proven to be much convinient to them.
•
With the increasing popularity of mobile money, banks should look into partnering with
telephone companies. There is an opportunity to tap into this huge market with an in-
creasing customer base. Banks can offer products to mobile phone users.